Riny The Mascot
To craft a fresh and distinctive mascot character for the promotion of the River Room Restaurant's spring menu. This project includes the creation of a mascot character profile book, exploration of character design principles, and the presentation of a final full-body character sketch in color, featuring various poses. The creative process commenced with the generation of a character mind map, followed by the establishment of the character profile and its defining attributes. Upon gaining a clear vision of the character, concept sketches were meticulously developed. These sketches involved the manipulation of basic shapes, experimentation with proportions, and the crafting of unique silhouettes. Ultimately, the final full-body character was brought to life in Adobe Illustrator.​​​​​​​

Medium/Tools used Adobe Illustrator, Indesign, Photoshop
Moodboard
Moodboard
Mind Map
Mind Map
Character Profile
Character Profile
Concept Sketches
Concept Sketches
Thumbnails
Thumbnails
Character Developed
Character Developed
Character Assets
Character Assets
Character in Scene
Character in Scene

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